Networking is an effective and proven strategy you can use to build your network. If you’re job hunting, recruiting talent or wanting to unlock new opportunities, your professional network is there to just do that. LinkedIn has over 740 million members to date and is becoming an increasingly used tool to connect with professionals around the world. Building contacts within your industry can be a great move to help you gain credibility in your field of work. Here are some tips on how to network on LinkedIn:
Complete your LinkedIn Profile
Your profile is your personal brand: your momentum. So use it to your advantage and complete your profile to 100%. Make it clear and keep personal summaries limited to a few short paragraphs by listing the skills, qualifications and fields you’ve worked in. Not only does this make it a great strategy to increase engagement, you’re also 40x more likely to receive opportunities through LinkedIn.
Connect with people you know
You can grow your network by syncing your profile with your email address book. Stay up to date with the latest developments by connecting with people you know, former colleagues and who you’ve fell out of touch with. Also connect with people in your industry or those who interest you in your line of work – this could potentially open up a window of opportunity.
Post content and interact
Share articles or posts by following pages you’re interested in. Comment on your connections content and join groups related to your industry. Participate in discussions and personalise messages when reaching out to others. Expand your online network of connections and also regularly publish and share your own content too.
